[caption id="attachment_484" align="alignright" width="300" caption="fight choreography? Definitely niche.."][/caption] I was driving along to a meeting last week and caught an interesting snippet on BBC Radio 4′s Woman’s Hour about an interesting woman with an unusual career. Read more...

Sales teams, especially ones working in my area of preclinical and clinical development services LOVE website enquiries. “Gotchas”, they call them. As a starting point along a long sales process to closure, the website sales lead is better than most.  A person has taken the time to Read more...

Yesterday’s publication of PriceWaterhouseCooper’s evaluation of the biotechnology industry provides some sobering reading.  Amongst the doom and gloom there’s promise and some pointers for where this industry’s service providers should look for securing and growing Read more...

If you’re struggling to grow your business organically and you think that your customers have put you into a box that you no longer fit into, then this is worth considering.  So many small businesses, particularly in my sector of life science, find it hard to show their existing and Read more...

I was absent-mindedly driving my children to school yesterday with one ear on the radio when that otherwise irritating “Thought For The Day” came on.  Normally I’d switch off at this point as I hate pious witterings first thing in the morning (or anytime, come to think of it) Read more...

It seems that most biotechs are seriously behind the curve when it comes to considering publicity as part of their aim to raise customer and investor awareness.   They often gauge their level of PR investment purely by the number of press releases they send out a month. Directors will ask for Read more...