Branding, Website – Preclinical Services

surface plasmon resonance technology
From a Technology Start-Up to a Fully-Commercial Services Company
The founders of this company had made the startling discovery that you can use gold-coated nanoparticles in solution to quickly and cheaply evaluate the binding properties of molecules. This discovery has many potential applications within the drug discovery industry and it has attracted the attention of the world’s largest pharmaceutical companies.

Read this blog post to find out how we created a distinctive brand, exhibition stands and sales support materials to help the company to launch and grow.

About BioEngagement

BioEngagement helps to transform innovations in the lifesciences into successful businesses through smart marketing and communication strategies. It can start with an idea for a new technology or an existing business that needs a fresh approach. We work with you to understand the market opportunity, define the product or service, create a distinctive brand, develop effective sales materials and plan a marketing campaign that delivers a strong return on investment.

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Testimonials

“Karen has done an excellent job in helping us rebrand and reposition PharmaDiagnostics, producing on line and printed materials of high quality and visual impact that really communicate our message. Highly recommended.”
David Ricketts, CEO PharmaDiagnostics.

"Very rarely do you find marketeers that have a solid grasp of science & technology, business development and marketing - Karen ticks all of those boxes and brings a unique set of skills and experience to any marketing initiative."
Matthew Paterson, VP Business Development, Quotient Clinical.

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